Content Marketing

HHello! Took a training session with a bunch of young minds on Digital strategy & planning. Here is the presentation from my session. Hope you like it. Training on Digital Strategy & Planning from Madhura Chaudhuri India with the world’s second-largest population and booming second-largest digital market. The 400 million India’s online population is expected to

Content Promotion Internet is a crowded place and hence, it is important to promote your content from the day you start creating content to reach its audience. Planning content promotion is an essential task as you need to stand out in this crowded era of internet. Social Media Social media is a good and obvious

EExecution Once you have got your planning as explained in Content Marketing Process- Part 1, move onto the execution steps. How can you bring content marketing ideas to life? Establish Team Roles Find people who can do the following; Planning Publishing Promoting Team roles may be different than actual job titles. Understanding Keyword Research Getting

TThis blog explains the content marketing process that you need, to get organized. This article is inspired from coschedule and kissmetrics. You will see great resemblances in the images used. Source coschedule Tell your brand story or give solutions to your audience through your content You know your business inside and out. You need to

How to do Keyword research- Guide 2018 from Madhura Chaudhuri Keyword research is performed to identify the keyword phrases that one targets for any SEO and digital marketing campaigns. “Keyword research is one of the most important valuable and high return activities in the search marketing field. Ranking for the “right” keywords can make or