Let’s start by asking ourselves this question: How many of us check our emails every day? The answer is, every day, well, sometimes 20 times a day. What better tool than email marketing can there be then, to attract and retain customers. It’s one of the most underrated platforms today but the return on investment […]
Email Marketing for Business: A No Brainer for Marketers Read More »
What is Email Marketing? Before we get into email marketing platforms or tools let us understand the meaning. In a broader sense, any communication sent via email is email marketing. Email marketing is a powerful tool to connect with your audience. Do you even know anyone around you who doesn’t have an email address? You
Which Email Marketing Tool is Best for Small Business? Read More »
There are 2 types of signup processes available in email marketing: single opt-in and double opt-in. Both in their ways are easy, secure ways to collect updated information and engage with your audience. If you have a list in MailChimp, you can choose between the two. In this article, you will get to learn about
Single Opt-In vs Double Opt-In Read More »